SEO for estate agents

Sellers choose agents on local knowledge and results. Buyers and tenants start on the property portals.

What your sellers and landlords search for

And, more and more, what they ask ChatGPT, Gemini and Google's AI Mode.

  • estate agents near me
  • how much is my house worth
  • best letting agent
  • estate agent fees

What we focus on

  • Valuation pages that bring in sellers
  • Area guides with real local data
  • A Google Business Profile and reviews for each branch
  • Pages for landlords

Listings need material information under National Trading Standards guidance. We keep your site content consistent with it.

Where to start

Most estate agents start on Growth. The Blueprint in month one tells us whether that's right for you.

Compare all plans

Questions

Can we compete with the portals?

Not on listings. You can win the searches the portals don't own: valuations, area guides, seller questions and your own name.

How long does SEO take to work?

Technical fixes often show within 4-8 weeks. Growth from new content and coverage usually starts to show in months 4-6.

Do you work with estate agents outside the UK?

Yes. We work with businesses in the UK, the US and worldwide, and US clients pay in dollars.

Talk to us about SEO for estate agents

Tell us about your business and where you'd like to be found.