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Local SEO

Getting found by people nearby, in Google's map results, local searches and AI answers about who to use in your area.

See plans and pricingStart with a Blueprint

See where you rank, street by street

Map results change depending on where someone is standing. So we check your ranking at points across the area you cover, not just from your own postcode.

The grid shows where you're winning, where competitors take over, and where to focus. We run it again every month.

What decides the map results

Google says local results come down to three things. We work on all three.

  1. 01

    Relevance

    How well your profile and website match what someone searched for.

    What we doThe right main and extra categories, every service listed, and service pages that say clearly what you do.

  2. 02

    Distance

    How close you are to the person searching, or the area they named.

    What we doClear service areas on your profile and pages for the places you genuinely cover.

  3. 03

    Prominence

    How well known and trusted you are: reviews, links, listings and coverage.

    What we doA steady flow of genuine reviews, consistent listings, and local coverage and links.

How local SEO runs in your plan

  1. Month 1

    Review

    Your Google Business Profile, map rankings across your area, listings and nearest competitors.

  2. Months 2-3

    Fix

    Categories, services, hours and photos fixed, listings cleaned up and local structured data added.

  3. Months 4-6

    Grow

    A simple review process, regular posts, local coverage and new pages for areas you serve.

  4. Every month

    Report

    Map rankings, calls, website clicks and direction requests, against last month.

In practice

What it looks like for a dental practice

Say a practice wants to show for 'emergency dentist' across its town. We'd:

  1. Check its map ranking at points around the town
  2. Fix its main category and opening hours
  3. Add each treatment as a service on its profile
  4. Set up a simple way to ask patients for reviews
  5. Improve the emergency page with prices and same-day availability

What we report on

  • Map rankings across your area
  • Calls from your profile
  • Direction requests
  • Reviews and rating
  • Enquiries from local search

In your planIncluded in every plan. Authority covers up to five locations.

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Questions

Do you create a page for every town?

No. Pages that only swap the town name can hurt you. We build pages for the areas you genuinely serve, with something useful to say about each.

We don't have a shop front. Can we still rank locally?

Yes. Service-area businesses can hide their address on Google and show the areas they cover instead. The same rules about real, useful information apply.

Do reviews really matter?

Yes. The number, rating and recency of reviews affect where you appear in the map results and whether people choose you, and AI tools often quote them.

How far does local SEO reach?

Usually the area around your address or the areas you serve. For several locations, each branch needs its own profile and page, which our Authority plan covers.

Get this as part of a plan

Fixed monthly prices, named deliverables and a report every month.

See plans and pricing Get in touch